Wednesday, August 19, 2009

Kia Presents 'The Soul Collective'


THE SOUL COLLECTIVE, PRESENTED BY KIA MOTORS, ROLLS INTO SEATTLE TO KICK OFF 10-MARKET TOUR

Event Open Daily, Featuring Four Days of Free Live Music from Artists Including No Age, Chairlift, Santigold and More; Event Also Includes an Opportunity to Test-Drive the All-New KIA Soul


WHAT:
Kia Motors America (KMA) just announced a nationwide program, titled "Kia Presents The Soul Collective," on the heels of the launch of the all-new 2010 Kia Soul urban passenger vehicle. The Collective is bringing the Soul directly to consumers through interactive events and test-drive opportunities in a 10-city nationwide tour beginning in Seattle this weekend.

The series of events will incorporate live music, art installations, video screenings, and Kia Soul test-drives. Thursday night is a private event for media and invited guests, followed by Friday and Saturday: open to the public all day with free test drives and performances. For access to Sunday's Santigold performance, the 16-and-up attendees can gain access by test-driving a new Kia Soul beforehand. Complete event schedule is below.


WHO:
The Kia Soul Collective event is open daily to the public, starting at Noon. Guests are invited to drop by at the below dates for FREE live music and DJ Sets, and to test-drive the all-new Kia Soul. Each attendee who test-drives a Kia Soul will receive a pair of tickets to see Santigold August 23rd.

WHEN: Thursday, August 20th: 6:30 - 10pm
Private Media/Invite-Only Launch Event; Please Call for Info.

Friday, August 21st:
12-8pm
Test-Drives all Day
Performances by Dum Dum Girls and Wavves
DJ Sets all day from Soul Uno, Risk One, Supreme LaRock

Saturday, August 22nd
: 12-8pm
Test-Drives all Day
Performances by No Age and Chairlift
DJ Sets all day from N8, Sean Cee & Four Color Zack


Sunday, August 23rd
: 12-4pm:
Test-Drives all Day
DJ Sets from N8 & Supreme LaRock
6:30-10pm: Private Santigold Performance, with tickets from Kia Soul test-drive

WHERE: Pacific Industrial Center
2960 4th Avenue South in SODO Neighborhood
Seattle, WA